Susan Woods

Experience: Sue is a stickler for research, and she comes by it honestly. Today when she prepares a comparative market analysis, digs up information at town hall, or previews homes for potential buyers, Sue utilizes a set of skills she developed years ago as a researcher for Good Morning America. That was during her first career, when she lived in Manhattan and took the cross-town bus to the GMA offices early each morning to gather reams of facts and figures for on-air talent, writers, and producers, on everything from the day's headlines to cooking spots with Julia Child.

Accomplishments and Awards: After several years of that daily grind, Sue took a hiatus as she and her husband started a family, a second career that eventually brought her to Madison in 1990. Once their three kids were old enough, she launched her third ca reer, as one of the shoreline's top-producing real estate agents. Following her 1999 'Rookie of the Year' season with The Gould Agency, a long-standing local agency where she cut her teeth, Sue established herself as a solid, everyday player. She joined William Pitt Sotheby's International in 2007, where she quickly earned Gold Star status. Year after year, she has been a multi million-dollar producer and, more importantly, provided professional service to a long list of buyers and sellers who appreciate not only her thoroughness, but also her genuine concern for their personal happiness and well-being.

Business Philosophy: Perhaps growing up on a bucolic lake in northern New Jersey gave Sue the strong sense of what it's like to live and work in a shoreline community, one that she easily imparts to her clients. That's not something that shows on a market analysis or other research that she regularly gathers, but Sue understands how much the intangibles count when it comes to buying or selling a home. Sue approaches her business with honesty and integrity. Communication is key; she listens carefully and responds immediately to each client's individual needs.